Emma Chamberlain’s Evolution From a Youtuber To a Fashionista

by Silviya Y - 03.07.2022 First Published 3,July 2022, 6:37 PM

Ever since Emma Chamberlain uploaded her first YouTube video in 2017, she has been reinventing Gen Z’s fashion. After one of her YouTube videos went viral, the California native quickly became well-known for her distinctive video editing technique, dry humour and wit. Since then, thanks to a partnership with Louis Vuitton, she has abandoned her recognisable furry teddy coats in favour of high-fashion designs. Check out some of her best outfits below!

Emma’s combat boots make a simple ensemble fashionable even if it isn’t (September 2018).

With this luxurious outfit, she dominated Paris Fashion Week (March 2019).

Emma is undoubtedly the queen of the checkered trousers (September 2019).

She chose a black dress for the TIME 100 Next celebration (November 2019).

The pants with the pink cheetah print! (October 2020).

With her gold ensemble, the online sensation killed the 2021 Met Gala (September 2021).

She looked too gorgeous during Paris Fashion Week October 2021).

Emma in a suit?! Does it get better than this? (March 2022)

We cannot and will not get over this look she wore to the Vanity Fair Oscar Party (March 2022).

She gave us Lara Croft desert vibes for 2022’s Coachella and we are obsessed (April 2022).

—Shantala