For a new Super Bowl ad, Doja Cat reworked on Hole’s ‘Celebrity Skin,’ which you can listen to below. The Grande Escape, a high-energy ad created to “give fans a bold new taste of what it means to Live Más” is a collaboration between the pop sensation and Taco Bell.
Doja Cat performs a cover of Hole’s chart-topping track which was released as the lead single from the band’s third studio album of the same name in 1998. The lyrics were revised in collaboration with Hole frontwoman Courtney Love for the new version.
Aired during the fourth quarter of Sunday’s (February 13) Super Bowl, The Grande Escape tells “an epic story of liberation from conformity and shows Doja Cat alongside others who escape from a clown college in pursuit of discovering Live Más for themselves.”
According to a press release, the commercial is “a depiction of the exhilaration and comfort that comes from honouring and celebrating being different”. Doja Cat’s cover of ‘Celebrity Skin’ released on 11th February, but you can watch a behind-the-scenes video from the ad below to hear her take on the Hole classic.
“It’s no secret I’m a major Taco Bell fan which has made my role with this campaign all the more fun,” Doja Cat said in a statement. “I’ve enjoyed every moment of this campaign, especially the ones where we get to break all the rules, and look forward to continuing collaborating with the brand.”
This year’s Super Bowl was held at SoFi Stadium in Inglewood, California on Sunday, February 13th. Dr. Dre, Eminem, Snoop Dogg, Mary J. Blige, and Kendrick Lamar performed together for the first time at the Super Bowl Halftime Show; it was the first time the five multi-award-winning artists have ever appeared on the same stage. Snoop said that performing in his home state was a “dream come true.”