Internet Reacts to Blue Ivy’s BET Award Win, Fans Question Why

Beyonce and Jay-Z’s daughter, Blue Ivy Carter, recently won her second BET Award, sparking controversy and debate on the internet. The 12-year-old was honoured at the 2024 BET Awards ceremony in Los Angeles with special honours for cultural pioneers, and various nominations. As news of her win spread, netizens and internet critics quickly voiced their unfiltered opinions, questioning the legitimacy of Blue Ivy’s award since she hasn’t released any music yet, and attributing her win to nepotism.

Blue Ivy Carter received the YoungStars Award at the 2024 BET Awards held at the Peacock Theater in Los Angeles. This category celebrates child talents and teen entertainers, and Blue Ivy was nominated alongside emerging stars like Van Van, Jalyn Hall, Jabria McCullum, Akira Akbar, Demi Singleton, Heiress Diana Harris, and Leah Jeffries, as reported by The Hollywood Reporter. Despite the anticipation for the event, many fans were surprised to see Beyonce’s eldest child among the recipients amidst such talented peers.

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Blue Ivy BET Awards
Image Courtesy: PinkVilla

Interestingly, the YoungStars category was not featured during the live telecast of the awards. Additionally, neither Beyonce, who also won the BET Viewer’s Choice Award for her single ‘Texas Hold ‘Em,’ nor Jay-Z were present at the event. Instead, Beyonce’s Parkwood Entertainment took to Instagram to congratulate Blue Ivy and announce her victory. Beyonce’s mother, Tina Knowles, also joined in the celebration, commenting, “Congratulations to Blue Blue, our little superstar in the making.”

Despite these congratulatory messages, the reaction online was far from celebratory. Many users expressed their scepticism and disappointment, arguing that Blue Ivy’s selection was unwarranted since her contributions were limited to being featured in her mother’s songs and performing dance sequences during the Renaissance World Tour in 2023. Critics felt that her win overshadowed other deserving young talents who had worked hard to earn recognition.

Blue Ivy BET Awards
Image Courtesy: Wikipedia

The criticism continued on social media, where several netizens accused the award of being influenced by nepotism. One user on X (formerly Twitter) sarcastically noted that this was Blue Ivy’s second BET honour, questioning, “For what? Breathing?” Another user highlighted the disparity by pointing out that despite her extensive career, Nicki Minaj has not won a Grammy, while Blue Ivy has, without releasing any songs. The comment ended with a critique of the integrity of such award organizations.

Overall, the internet remains divided over Blue Ivy’s BET Award win, with many arguing that the recognition should go to young talents who have made significant artistic contributions. The debate underscores the ongoing discussion about the impact of celebrity influence and nepotism in the entertainment industry.

-Sushmita Sarkar

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