LL Cool J Joins Forces With Saweetie For Sultry ‘Proclivities’ Music Video; Watch Now!

The legendary rap artist has unveiled a new single from his highly anticipated album ‘The FORCE’, titled ‘Proclivities’, featuring Saweetie. This sultry track, described by the rapper as embodying “a habitual attraction to some activity or thing,” comes with a visually captivating music video that channels a seductive vibe reminiscent of LL Cool J’s iconic ’90s hit “Doin’ It.”

The video opens with LL Cool J and a woman dressed in Carnival attire making an entrance into a dimly lit, after-hours venue. 

Also Read: Saweetie Admits She Still Feels “Jitters” With Every New Music Release: “Just Never Goes Away”

Saweetie, adorned in a rhinestone-covered bra and feathered accents, joins in for the chorus, delivering her lines with a melodic touch: ‘So what you gon’ do with it? / And my face and my waist are so ooh with it / ooh let me tell you my proclivities for coming outside’.

‘Proclivities’ marks the third single from LL Cool J’s forthcoming album ‘The FORCE’, following the release of ‘Saturday Night Special’ and ‘Passion’ earlier. This album, LL Cool J’s 14th studio project and his first in over a decade, is entirely produced by Q-Tip from A Tribe Called Quest. 

The album’s title, ‘The FORCE’ (Frequencies of Real Creative Energy), signifies a period of intensive creative work that LL Cool J likens to “learning how to rap again,” much like a director returning to film school after major successes.

The album also celebrates the 40th anniversary of LL Cool J’s first record label, Def Jam Recordings, and features a host of collaborations with prominent artists including Snoop Dogg, Nas, Eminem, Busta Rhymes, Rick Ross, and Fat Joe, among others.

-Sushmita Sarkar