Stray Kids Collaborates With Tommy Hilfiger For New Spring Campaign

In a spectacular display of style and synergy, the renowned K-Pop ensemble Stray Kids recently joined forces once again with global fashion icon Tommy Hilfiger for an exhilarating new campaign. 

Captured through the lens of acclaimed photographer Sean Thomas, the eight-member group paused their whirlwind of international tour commitments and the triumphant release of Billboard 200 chart-topping albums to grace the 36th floor of the Conrad Seoul Hotel, setting the stage for their second collaboration with the prestigious brand.

Also Read: Check Out Stray Kids’ Tracklist For Upcoming EP ‘Rock-Star’

The campaign, a harmonious fusion of Stray Kids’ magnetic energy and Tommy Hilfiger’s timeless preppy aesthetic showcases members Bang Chan, Lee Know, Changbin, Hyunjin, Felix, Seungmin, and I.N adorned in signature Hilfiger ensembles from head to toe.

However, it’s worth noting that group member Han was regrettably absent from the campaign due to unforeseen health concerns and scheduling constraints, as announced by the group’s label on their social media platforms.

Reflecting on the partnership, Tommy Hilfiger expressed admiration for Stray Kids’ indomitable spirit and dedication, stating, “I can recognize their fierce determined spirit, and it inspires me to deliver iconic looks for the next generation.”

Beyond their collaboration with Tommy Hilfiger, individual members of Stray Kids have made significant strides in the fashion realm. Notably, Felix proudly serves as an ambassador for luxury fashion house Louis Vuitton, a role that recently saw him strutting down the runway at the brand’s Fall Winter 2024 showcase. Similarly, group member Hyunjin has taken on the mantle of ambassadorship for renowned fashion brand Versace, further solidifying Stray Kids’ influence and impact in the fashion industry.

-Sushmita Sarkar