Hailey Bieber sold her skincare brand, Rhode, to e.l.f. Beauty for $1 billion, remaining its creative leader. The deal expands Rhode's global reach after record-breaking Sephora sales and rapid industry success.
Hailey Bieber, at 28, has pledged to refrain from cosmetic Botox until her 30s, drawing inspiration from her mother's natural approach to beauty. Instead, she focuses on a diligent skincare routine and non-invasive treatments like PRP and PRF.