The Album You Had to Find: Music Marketing as Urban PuzzleFeatureBy Silviya Y14 Apr 2025 14:46 ISTWelcome to the era of the urban puzzle, where the road to a new album as part of music marketing is paved with GPS coordinates, hidden...Read More
'The Quiet Geometry of Chaos' by Veruschka Pandey OriginalsBy Silviya Y12 Apr 2025 11:03 ISTRead More
Xperience Sessions With Indie Artist Big StygsXperience SessionsBy Silviya Y11 Apr 2025 17:05 ISTRead More
How Horror Films Master Guerrilla MarketingFeatureBy Silviya Y11 Apr 2025 16:10 ISTHorror films have become masters of guerrilla marketing, turning everyday spaces into eerie experiences and the public into unwitting...Read More
Pop Culture’s Addiction to the New: Is Planned Obsolescence the New Norm?FeatureBy Silviya Y11 Apr 2025 12:41 ISTIn this culture of constant refresh, one question lingers: has pop culture internalized planned obsolescence—not just in the things we buy,Read More
From The Archives: What Does Limp Bizkit Have to do With the World Trade Center? 🎧🏙️OriginalsBy Silviya Y11 Apr 2025 12:22 ISTRead More
Characters on the Loose: How Immersive Marketing Blurs Fiction and RealityFeatureBy Silviya Y11 Apr 2025 09:19 ISTWelcome to the world of immersive marketing, where characters no longer live on screens. They walk beside you, sit on subways, haunt yourRead More
From the Archives: Story Behind Eminem’s Legendary Track 'Stan'OriginalsBy Silviya Y10 Apr 2025 19:07 ISTRead More