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BLACKPINK's Lisa Partners With Wasserman Music to Launch Global Solo Tours

Lisa, the global K-pop sensation from BLACKPINK, has partnered with Wasserman Music for worldwide touring representation. This collaboration sets the stage for her anticipated solo concert ventures in 2026.

By Ankita Banerjee
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Image Courtesy: Rolling Stone

Lisa, the well-known rapper and dancer from BLACKPINK, has signed with Wasserman Music for global touring representation, marking a major milestone in her solo career. Announced by her label LLOUD, this calculated step puts Lisa in a position to start her first international solo tour, which is expected to start in 2026. The collaboration with Wasserman Music, a well-known agency that represents elite musicians, highlights Lisa's increasing clout in the global music landscape and her willingness to engage with fans on a more expansive, worldwide scale.

A Strategic Move for Global Touring

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An important turning point in Lisa's career as a solo artist is her partnership with Wasserman Music. Lisa will be able to handle the intricate logistics of international touring, such as venue selection, scheduling, and crowd interaction tactics, thanks to Wasserman Music's well-known experience overseeing worldwide tours for some of the biggest names in music. 

This agreement also demonstrates Lisa's desire to become a solo international star and to increase her visibility outside of the K-pop industry. Large-scale performances, creative stage designs, and a carefully thought-out tour that embodies the passion and artistry for which she is renowned are all things fans can anticipate. Her status as a musical powerhouse is cemented by this action, which also paves the way for her to set new marks for live performances all around the world.

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What Fans Can Expect?

Lisa's fans have a lot to anticipate now that Wasserman Music is involved. Although the complete tour schedule is still pending, this collaboration suggests thrilling international performances, fan interactions, and unique opportunities to highlight her captivating stage presence. Lisa's ability to enthrall listeners with her voice, rap prowess, and stage presence has been proven in her past solo releases, such as 'LALISA,' and 'ALTER EGO.' The tour is anticipated to further enhance those aspects.

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In order to give supporters a strong sense of connection to her journey as she ascends into her own spotlight, the tour may also feature exclusive interactive bits, merchandise drops, and immersive visual experiences.

Lisa's Solo Career Milestones

Lisa's rise as a solo artist has been meteoric. With over 736,000 copies sold in its first week in South Korea, her debut single album 'LALISA' had broken sales records, and was successful to become the best-selling album by a female solo artist at the time. In addition to displaying her adaptability and widespread appeal, her subsequent endeavors, such as ALTER EGO, have cemented her reputation as a multi-talented artist who can produce hits in a variety of genres.

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Image Courtesy: NME

Beyond Music, Lisa has pursued acting, fashion, and brand endorsements, all of which have increased her visibility internationally. Her solo career is set for a revolutionary next phase with this new Wasserman Music contract, giving fans the opportunity to witness her artistry in a whole new way through live concerts.

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